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Jobs that require google analytics skill

Tigerhall
19Mar
Digital Executive (Ads & Analytics)
Tigerhall   via Tech In Asia


This role focuses on implementing and managing the paid digital advertising campaigns as well as producing analytics reports on campaign success, and ensuring tracking of campaigns across all marketing channels is implemented correctly. You will also help improve our SEO and email marketing. 


Job Description 



Research and test different targeting, messages, creatives and audiences across digital channels

Set-up and implement digital advertising campaigns across a range of formats and    Read more

channels such as PPC, Social, Retargeting, App based etc. 

Optimisation and split testing of campaigns 

Monitor campaign delivery to ensure campaigns are running as expected

Experiment with new ad products and platforms

Develop our analytics and tracking to create reports. Draw insights and suggestions from the data

Help create high converting landing pages

Assist with Email marketing optimisation 

Help refine the SEO strategy through research and reporting



The Successful Applicant



Strong analytical skills and ability to derive intelligent conclusions from analytics

Strong problem solving skills and resourcefulness 

Lots of curiosity and resilience 

Experience of using analytics tools such as Mixpanel, Hotjar, Google Analytics etc, is an advantage

Bonus if you have 2-3 years experience in ad operations

Skills
Snaphunt Pte Ltd
19Mar
Audience Insights Specialist
Snaphunt Pte Ltd   via JobsCentral



Join a market leader within Media & Entertainment

Strong opportunities to progress your career

The Employer

Our client is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Their core business is publishing of newspapers, magazines and books in both print and digital editions. They also own other digital products, online classifieds, radio stations and outdoor media.

Sitting within the Media Strategy & Analytics    Read more

department, the Company's Analytics team serves as the data analytics centre of excellence for the whole company. They integrate and gatekeep all major data sources across the Company's media divisions, on top of which they create visualisations and perform analytics functions to drive business decisions. They also formulate and execute advanced analytics and machine learning projects to help business units achieve their objectives.

The Job

Our client is are looking for two articulate and cross-functional audience insights specialists to join the team and help provide their media divisions with a composite view of the Company's product users, as well as identify any audience gaps in the company's product portfolio. This role will report to the Analytics Lead and work closely with the media divisions including editorial, product, ad sales and circulation sales teams. In this role you will:

Work with the data analytics and research teams to generate audience insights across disparate data sets

Identify data gaps and create strategies for data collection

Help to develop and track audience growth and loyalty against industry-standard targets and metrics, including benchmarking against competitors

Help newsrooms create content insights to fine tune their editorial strategy and monitor the performance of the resulting content strategy

Use audience insights to help product development and sales teams refine and craft new products and marketing campaigns

Create dashboards and regular reports to share audience metrics and actionable insights

Conduct market scanning to identify audience gaps in the product portfolio

The Profile

You have at least 2 years of experience in dealing with data, business intelligence or audience development, preferably in a media-related industry

Experience with content analysis preferable

Hands-on experience with analytics tools such as Google Analytics, FB Insights and Chartbeat preferable

You are familiar with interpreting and analysing survey results and large datasets

You possess excellent communication skills and experience with Powerpoint

Comfortable multi-tasking and works well under pressure

Excellent at collaborating across departments/teams

Please apply for this role using the following link: https://snaphunt.com/jobs/04643002

Skills
KSC Consultants Pte Ltd
19Mar
Social Media Lead (Digital Marketing/East/Up To $4.5K) *5 Days Work / Retail Industry
KSC Consultants Pte Ltd   via JobsCentral



Digital Marketing with Social Media Marketing Skills

Demonstratable experience with social media platforms, including, but not limited to Facebook, Youtube and IG

Tracking conversion rates in Social Media or any uplift

Developing and managing digital marketing campaigns mainly through IG and FB via Ad Manager or like Social media copywriting skills

Responsibility for planning and budgetary control of all digital marketing

Evaluating new media, market conditions and competitor data.

Content    Read more

Creation Strategy

Create concise, yet compelling mailers

Review new technologies to keep company at the forefront of developments in digital marketing

Continuously execute A/B testing for campaigns

Well versed in leveraging tools like Mailchimp, Moz and Google Analytics

Understanding of HTML

Generate clear design ideas, concepts and creative assets to support the marketing teams user acquisition and brand building campaigns.

Design and produce digital marketing assets (e.g. banners, mailers) and motion graphics involving visual explainer, photography, and/or live video.

Requirements

A diploma in Visual Communication or Bachelor's degree in graphic arts or related design discipline

Strong understanding of current online marketing concepts, strategy and best practice (SEO, SEM, Attribution etc.)

Experience in ecommerce, SEO, PPC, Email marketing, and social media.

Previous experience in a similar digital marketing role especially in an agency or startup

Highly creative with excellent analytical abilities.

Proficient in Adobe Creative Suite, especially Photoshop, Illustrator. Would also need to have working knowledge in After effects, Premiere Pro.

Location: East

Industry: Retail

Sole contributor

Working hours: 830am - 6pm (Monday to friday)

Skills
Snaphunt Pte Ltd
19Mar
Marketing And Pr Executive
Snaphunt Pte Ltd   via JobsCentral



Work alongside & learn from best in class talent

Make a positive impact on the world

Flexible working options

The Employer

Our client is a National Sports Association (a registered non-profit) that oversees all recreational and competitive events for their sport in Singapore.

They are looking for an enthusiastic Marketing Executive to join their team on a full time basis.

The Job

This role will be responsible for engaging    Read more

in sports marketing and PR to help raise and sustain the brand to stakeholders - affiliates, partners, media (both traditional and digital), sponsors and consumers. You will also oversee and drive the marketing plan and activities and :

Support events with marketing, coordinate with third party vendors (t-shirts, catering, photographers, interns) and managing photography / videography assets

Manage the chatbot (the first of its kind chatbot in the world)

Maintain overall responsibility of the corporate website (keeping event pages updated, uploading content, optimising images, following best practices in terms of SEO, Google Analytics, 3rd party tools - training will be provided)

Oversee interns who manage the social media accounts (grow the audience and engagement of our social media accounts and to proactively suggest new ways to maximize their outreach), respond to all inbound comments/enquiries, build an engaged community of social media fans

Work together with the Digital Marketing team to support cross-functional responsibilities such as sponsorship, fundraising, event management etc...

To support Content Marketing for the association's involvement in the major games (E.g. SEA Games, Asian Games, Olympics, liaising with internal or third party vendors for graphics, illustration, video, to help with distribution and promotion of content

Willing to travel to exciting locations like for international Regattas!

The Profile

You are enthusiastic about sports and outdoors and love being out in the sun and sea.

You ideally hold a Diploma or degree with at least 1 year experience in marketing including exposure to digital marketing.

Design skills (Canva / Photoshop / Illustrator) or Photography / Videography / Video editing skills will be a strong plus.

Experience with Wordpress is a plus.

You have strong command of English to be able to produce copy for marketing collateral.

You are a good team player and can build working relationship with internal and external stakeholders

You are willing to learn

Please apply for this role using the following link: https://snaphunt.com/jobs/90060221

Skills
Snaphunt Pte Ltd
18Mar
Digital Marketing Executive
Snaphunt Pte Ltd   via JobsCentral



Fantastic work culture

Strong opportunities to progress your career

A role that allows you make a positive social impact

The Employer

Our client is a well funded startup that fills a crucial gap in learning today, especially for ambitious young professionals. The company provides affordable access to world-class content to help professionals move a step closer to achieving their aspirations.

The Job

This role focuses on implementing and managing    Read more

the paid digital advertising campaigns as well as producing analytics reports on campaign success, and ensuring tracking of campaigns across all marketing channels is implemented correctly. You will also help improve our SEO and email marketing.

Job Description

Research and test different targeting, messages, creatives and audiences across digital channels

Set-up and implement digital advertising campaigns across a range of formats and channels such as PPC, Social, Retargeting, App based etc.

Optimisation and split testing of campaigns

Monitor campaign delivery to ensure campaigns are running as expected

Experiment with new ad products and platforms

Develop our analytics and tracking to create reports. Draw insights and suggestions from the data

Help create high converting landing pages

Assist with Email marketing optimisation

Help refine the SEO strategy through research and reporting

The Profile

You have at least 1 year experience ideally in Digital Marketing, Content Management or Brand/Product Management within Internet industry

Experience within App Marketing, Content Analysis, Social Media/Viral Marketing, Customer Acquisition Funnel and Performance marketing would be a strong advantage

You have good knowledge of Campaign Management Tools (eg. Hubspot) and Web Analytics Tools (eg. Google Analytics)

Experience of using analytics tools such as Mixpanel, Hotjar etc, is an advantage

Bonus if you have 2-3 years experience in ad operations

You possess strong analytical skills and are comfortable dealing with numerical data

You are highly goal driven and work well in fast paced environments

You are a self-starter and demonstrate a high level of resilience

Strong analytical skills and ability to derive intelligent conclusions from analytics

Strong problem solving skills and resourcefulness

Lots of curiosity and resilience

Please apply for this role using the following link: https://snaphunt.com/jobs/44030040

Skills
ITCAN PTE. LIMITED
18Mar
Ios/Android Developer
ITCAN PTE. LIMITED   via JobsCentral



Roles & Responsibilities

iOS Developer

To work as a Developer with a banking client for Support and enhancements ofNative iOS mobile applications.

Translate Mobile designs and wireframes into high quality code of Native Apps (iOS).

Support Product Owner in managing customer expectations for project deliverables, managing stakeholder communications

Should be able to implement best practices of Agile Project Management.

Liaise with various insurance business stakeholder and internal technical teams of banking client for    Read more

domain and technical specific requirements to be implement in Mobile apps, environment and external interfaces requirements, clarification on requirements, design related reviews, development / Implementation.

Liaise with development team and delivery partners across the country/region for requirements, interface requirements, design, progress tracking, enhancements, development, Integration testing issues fixes, implementation.

Android Developer

To work as a Senior Developer with a banking client for Support and enhancements of Native Android mobile applications.

Translate Mobile designs and wireframes into high quality code of Native Apps (Android).

Support Product Owner in managing customer expectations for project deliverables, managing stakeholder communications

Should be able to implement best practices of Agile Project Management.

Requirements

iOS Developer

Hands on and good technical knowledge iniOS native app development

Prior experience with SCRUM/Agile methodologies with enterprise-level application development projects.

Experience with offline storage, threading, and performance tuning in mobile Apps

Mobile Design patterns/ UI guidelines, best practices such as iOS UI design principles

Proficient in code versioning tools such as Git etc

App Integration experience for iOS apps with multiple SDKs like Google Analytics, Google Maps, Facebook, and other third-party SDKs.

Android Developer

Hands on and good technical knowledge in both Android native app development

Experience on Android Kotlin platform

Prior experience with SCRUM/Agile methodologies with enterprise-level application development projects.

Experience with offline storage, threading, and performance tuning in mobile Apps

Mobile Design patterns/ UI guidelines, best practices such as Android UI design principles

Proficient in code versioning tools such as Git etc

App Integration experience for Android apps with multiple SDKs like Google Analytics, Google Maps, Facebook, and other third-party SDKs.

Experience in development and maintenance of Push Notification middleware for Android

Skills
THE SUPREME HR ADVISORY PTE. LTD.
18Mar
Digital Marketing/Social Media Executive // Tiong Bahru Area//Campaign Specialist//Service Industry
THE SUPREME HR ADVISORY PTE. LTD.   via JobsCentral



Roles & Responsibilities

Job Scope:

• Assist in Paid Ads Campaign like Search Engine Marketing (Launch, test and optimise online advertising campaigns like Google Adwords and Facebook Ads)

• Conversion tracking and monitoring performance of marketing campaigns using a variety of online tools such as Google analytics, Google Adwords, Facebook Ads

• Data Analysis, lead tracking and reporting following marketing campaigns

• Search Engine Optimisation (keyword, image optimisation)    Read more

Activities as required including overall content strategy and backlinks strategy

• Assist in creation and execution of marketing campaigns including company branding, online content strategy, social media campaigns, etc

• Copywriting for website content such as articles/blog post and advertising messages and adcopy messaging

• Website platform management including uploading of website content such as articles and images as well as continuous review and active management of website and all digital assets

• Daily Social media and community engagement activities including prompt communication and handling of customer feedback.

• Visual asset design/creation and image content creation including simple editing of banners, images, landing pages, EDMs etc

• To complete the task given within the agreed deadline

• Provide person in-charge with daily report on updates of digital marketing activities or upon completion of task

• Other miscellaneous administrative jobs including ad-hoc office operations and functionality

Requirements

Position Requirements – Formal Education and Certification

• At least O’Levels or equivalent education is required. Diploma or degree in business, marketing, multimedia related will be advantageous for applicant.

Knowledge and Experience

• Candidates with 2 years experience with internet marketing, multimedia related role will be preferred.

• Knowledge and experience with management of campaigns for SEM as well as SEO will be highly advantageous.

• Good understanding of various social media/digital marketing channels such as Facebook, twitter, instagram, pinterest, linkedin, baidu, etc

• Exceptional oral and written comprehension, communication and presentation skills.

• Experience with MS Office, as well as design software such as Adobe Photoshop/ Illustrator

Skills
Aryan Solutions Pte Ltd
18Mar
Senior Ios Developer-Native
Aryan Solutions Pte Ltd   via JobsCentral



Position- IOS Developer-Native

Salary: Open for Discussion

Location- Singapore

Job Requirements :

Hands on and good technical knowledge iniOS native app development – Mandatory

Prior experience with SCRUM/Agile methodologies with enterprise-level application development projects.

Experience with offline storage, threading, and performance tuning in mobile AppsMandatory

Mobile Design patterns/ UI guidelines, best practices such as iOS UI design principles Mandatory

Proficient in code versioning tools such as Git etc - Mandatory    Read more



App Integration experience for iOS apps with multiple SDKs like Google Analytics, Google Maps, Facebook, and other third-party SDKs. - Additional / Preferred

Experience in development and maintenance of Apple Push Notification middleware for iOS - Additional / Preferred

Experience in handling full app deployment cycle (review submission, upload, filing an appeal on rejection) for both Google Play store.

Banking domain Knowledge – Additional / Preferred.

Interested candidates, please send over your resume to [Click Here to Email Your Resume] or call at 65-67087429 Ext: 211 for a confidential discussion.

Skills
CONNECTEDLIFE PTE. LTD.
18Mar
Software Engineer
CONNECTEDLIFE PTE. LTD.   via JobsCentral



Roles & Responsibilities

ConnectedLife is looking for a committed and energetic individual to join us as Software Engineer(Full Stack Developer) as part of its product development and research and development process for its Smart Living and Healthcare solutions.

The Software Engineer will work with members of the development team in Singapore and set the design and technical direction of the project. In addition, he/she will work closely with the ConnectedLife    Read more

team across Singapore, Kochi and Munich to develop consensus and alignment around all projects, track its implementation and work to collaborate with other partners to deliver solutions in a timely manner.

The ideal candidate would be someone who thrives in a highly collaborative, small team environment and is able to work independently. You must be proactive, good with details and feel passionate enough to want to make a difference with your work.

Requirements

ROLES AND RESPONSIBILITIES

Responsible for all aspects of software development and support for API Services from Pre-project initiation, to functional specifications to production implementation and post implementation support; using established methods and technologies with off-the-shelf or custom solutions delivered using a combination of internal staff, contractors and vendors.Manage business stakeholders expectation and establish best or alternative solutions that are feasible within the technology and timeline constraints

Review solution design and effort estimates from the team and prioritise projects and change requests assigned to the team

Drive consistency in solution design and delivery across applications and development teams

Manage delivery of initiatives - projects and change request. Responsible for planning, manage vendor and in-house development, solutioning, implementing and maintaining software applications systems.

Drive adoption of methods (E.g. Agile) and industry practices to improve quality and productivity outcomes

Select, train, develop and manage technical team members in a conducive team environment

Lead multi-vendor teams to successfully deliver solutions, manage multi-vendor teams to work amicably to support product development.

Establishing work plans for projects, assign project personnel, duties, responsibilities, scope of authority and management of development timelines and requirements for system launch.

Confer with project personnel to provide technical advice and to resolve problems and recommend personnel for program / project implementation.

Recognise and solve potential problems and evaluate project/program effectiveness.

Conduct research and write reports/articles and explore new ways of using emerging technology concepts and supporting information to product stakeholders.

Evaluate appropriate use cases for cutting edge IoT Technology to be implemented across all ConnectedLife solutions

Strong problem-solving skills; adaptable, proactive and willing to take ownership.

KEY QUALIFICATIONS

Skilled software developer, operations and engineering practitioner and proven experience in IT business analysis, application solutioning design and testing

Participated in full software development life cycles (SDLC)

Good understanding of user experience design, general web functions and standards, web application development including security principles, session management and best development practices and usability testing for mobile and internet websites and services

Past development experience and familiarity with content management systems and prior experience with Agile methodologies

Strong interest in software design, cloud architecture and user experience, and a passion for new web and IoT technologies

Ability to translate technical jargon into meaningful concepts across functional groups

Proficient in gathering and understanding customer business & technical requirements, comfortable working with cross-functional teams, including user experience and interaction design lead, visual design, user experience research, project managers, and software developers to realize the best in class software/service architecture and experience.

Good problem-solving skills and a desire to overcome technical challenges and seek the most effective solution

Demonstrated ability to work independently and make decisions with minimal supervision

Good interpersonal, communication, decision-making skills and a responsible attitude

TECHNICAL REQUIREMENTS (Full Stack Developer)

Excellent development skills in building large scale web, mobile applications and APIs.

Familiar with Web-based technologies such as HTML5, CSS3, Javascript frameworks, Python, Java and MEAN stack

Experience of Mobile development (Android or iOS or both)

Strong knowledge of JavaScript libraries such as jQuery & D3.js, frameworks like Express.js & AngularJS and common databases such as NoSQL, MS SQL, MySQL etc.

Familiar with JavaScript frameworks like AngularJS, React, ReactNative

Strength in creating and calling RESTful APIs and familiarity with Parse Cloud functions

Experience in DevOps and familiar with MS Azure and/or Amazon AWS

Experience working with web services and APIs like Twitter, Facebook Graph, Instagram, Google Maps, Google Analytics and SEO and content management systems such as WordPress

Strong experience with security and data protection and understanding of OWASP security principles

Ability to write clean and well-structured code

Skills
MICHAEL PAGE INTERNATIONAL PTE LTD
17Mar
Digital Manager
MICHAEL PAGE INTERNATIONAL PTE LTD   via JobsCentral



Roles & Responsibilities

Responsibilities

Lead Asia Pacific wide SEO initiatives, including conducting technical evaluations and creating SEO recommendations

Produce regular reports on SEO action plan and performance, including tracking and analytics, Reports to be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text as explanations

Understanding of search engine algorithms including indexing, ranking criteria, and technical analysis

Improve the website performance and conduct    Read more

testing to increase organic traffic, including A/B testing with internal and external vendors

Develop and implement link building strategy across Asia Pacific

Keyword Research, SEO copywriting, and serve a liaison between various departments and agencies

Develop search engine strategies and optimisation to align objectives with overall business and marketing team goals, bringing cross-functional teams together to develop campaigns and maximise results

Own day-to-day coordination and execution of search engine marketing operations, including planning, asset gathering, building, approvals, scheduling, QA, and execution of tests and deployments

Leverage insights (data and architectural, technical and content recommendations) and implement changes quickly and efficiently both directly to website and collaborating with IT, then analysing effectiveness and optimising accordingly

Recognise structural/technical barriers of a website and advice accordingly how to resolve these issues.

Deliver best practices to help the project achieve improved rankings on organic search results on major and targeted search engines

Utilise our existing SEO techniques and implement new ones, employing basic and advanced SEO strategies relevant to current times

Train and share learning with the wider marketing team including global team

Analyse and translate quantitative and qualitative data from web analytics tool into an actionable SEO plan

Agency Relationship

Coordination of SEO projects, campaigns and strategies across Asia Pacific

Work along-side the agency to ensure all SEO initiatives are executed in a timely manner

Lead all SEO calls across Asia Pacific, ensuring you’re update to date with all the various activities

Assist Senior Digital Manager with the management of 3rd party agency relationships

Look at how we can improve, build-on and manage 3rd party agency relationship

Additional Marketing Projects

Assist team as required with the delivery of regional SEO and Marketing strategies

Assist with the outreach of content pieces to improve our search engine ranking

Create website landing pages for custom Marketing campaigns

Update content using the website content management system (Drupal)

Assist with A/B and multivariate testing to continuously improve ROI and performance

Assist team with UAT website testing as required to improve customer experience

Assist Senior Digital Manager as required on regional digital projects/tasks

Requirements

Excellent interpersonal skills and the ability to multi-task and solve challenges

3+ years of experience with digital marketing role, especially in SEO/SEM

Able to work independently or as part of a team, with strong attention to detail, organisational and time management skills

Experience with CMS and an understanding of HTML, CSS, XML, and JavaScript, with the ability to diagnose website issues and opportunities

A good working knowledge of the complete digital marketing mix, and familiar with CRO best practices

Experience with Google Tag Manager and Google Optimise / Conversion Optimisation

Search Engine Optimisation (SEO) across mainstream engines such as Google, Bing, Baidu, Yahoo. Previous exposure to SEM campaigns in Baidu and / or Yahoo is highly advantageous

Mid-High-level proficiency in Web Analytics / Data Analysis and using Microsoft Excel and Google Analytics

Familiarity with relevant SEO tools (e.g. Ahrefs, Majestic, Screaming Frog, MOZ)

Apply industry standard and ethical SEO techniques, including detailed keyword analysis/selection, competitor analysis, technical audits, optimisation of site content, optimisation of meta tags, link building, internal linking strategy, site submission, and search engine algorithms

Outstanding ability to think creatively, clearly and effectively articulate thoughts and points and resolve problems

High levels of integrity, autonomy, and self-motivation

Chinese language skills – highly regarded

Attitude and behaviours

As your role includes operating as part of a team, you are expected to work as a team member, show appropriate behaviours and respect to all our employees and work with a spirit of co-operation.

Skills